GREEN KALAM INITITIATIVE SUCCESSFULLY COMPLETES 1 MILLION SAPLINGS ACROSS TAMIL NADU
~Dr. A.P.J Abdul Kalam, Former President of India planted the millionth tree sapling at Cuddalore Collectorate on 7.6.12~
~Brand Ambassador of Green Kalam Movement, Actor Vivekh instrumental in achieving this feat~
~MARG Karaikal Port lends support to this noble cause~
~Part of MARG’s target to plant 2 lakh saplings at MARG Karaikal Port and MARG Swarnabhoomi~
Cuddalore, June 07, 2012 – 'Green Kalam', a mega environment friendly initiative has successfully completed plantation of more than 1 million tree saplings across Tamil Nadu. The initiative spearheaded by Padmashree Actor Vivekh who is the brand ambassador of Green Kalam movement with extraordinary support of associates and MARG Karaikal Port has helped achieve the desire of Dr. A.P.J Abdul Kalam to plant 10 lakh saplings across Tamil Nadu.
To celebrate this amazing feat of a million saplings planted, the Green Kalam team in association with MARG Karaikal Port organized a special event at Krishnaswamy College grounds, Cuddalore on 7th June 2012. Dr. APJ Abdul Kalam, Former President of India along with Actor Padmashree Vivekh who is also the brand ambassador of Green Kalam Movement and other eminent personalities such as Rajendra Ratnoo, IAS, District Collector - Cuddalore, GRK Reddy, Chairman and Managing Director, MARG Group, V. Ponraj, Scientific Advisor to Dr. A.P.J Abdul Kalam and Dr. K Rajendran, Chairman, Shri Krishnasamy Reddiar Educational Trust graced the occasion. Dr. Kalam planted the millionth tree sapling at Cuddalore Collectorate and propagated the importance of planting tree saplings as a investment for our future generations.
Green Kalam is a mega environment friendly initiative increasing awareness about our dependence on trees for survival and the need to understand the importance of green environment in the life of each and every individual. It all began when Dr. Kalam asked Actor Vivekh to campaign against global warming by planting green saplings all over Tamil Nadu and the actor who is a Padmashree awardee instantly agreed. This set the stage for the launch of Green Kalam project. Actor Vivekh began the project with active support of MARG Karaikal Port and named it after Dr. Kalam. Several NGOs, educational institutions, MARG Karaikal Port, Park Group of Colleges, Maha College of Engineering, Sri Sai Ram Polytechnic College, Siruthuli, Anna University, Annamalai University and Sakthi Masala have donated the 10 lakh saplings.
Excited over the overwhelming response to a most successful endeavour, Brand Ambassador of Green Kalam Movement, Actor Padmashree Vivekh says “I’m so glad that I could realize this mammoth task of planting ten lakh tree saplings which started as a small thought from our former President, Dr. APJ Abdul Kalam. This wouldn’t be possible without the active involvement of youngsters and the indomitable support that the project received from MARG Karaikal Port and other like minded institutions. The team was so involved in the task that when we achieved the target of planting a million saplings across the state, we never realized. I feel a sense of satisfaction that I have done something to the environment.”
MARG’s involvement in this tree plantation endeavor is part of the Group’s philosophy to constantly improve of our environment. As an environmentally responsible corporate, MARG have planted 25,000 saplings at MARG Swarnabhoomi as part of the Green Kalam initiative and another 25000 as a separate initiative while MARG Karaikal Port has already planted over 50000 saplings. This is not just a onetime contribution to this noble cause by MARG’s group companies but symbolizes a continuous process that accords highest importance and priority to environment conservation. MARG and its group companies like MARG Karaikal Port are committed to protect and promote environmental friendly products, systems and processes.
Commenting on this amazing achievement, GRK Reddy, Chairman and Managing Director, MARG Group, said “It is an honour to be a part of this initiative which draws inspiration from our honorary former President of India, Dr. APJ Abdul Kalam. Actor Padmashree Vivekh and his team have done a wonderful job in successfully planting of 10 lakh saplings across the state. I am glad that MARG Karaikal, Port has actively associated with this path-breaking Green Movement as it is very important for Corporates to facilitate environment friendly activities and measures. I wish lot of green initiatives such as this to emerge to make our planet a better living place.”
MARG has been an active promoter of mega environment campaigns in the State that aimed to educate and encourage public for immediate action to mitigate pollution and to promote eco-friendly measures. In the recent past, MARG’s mass environment campaigns include MARG Lightsout Campaign popularly called 5 tens Lightsout campaign, MARG Swarnabhoomi Puduvai Marathon 2010, Mahayagnam of tree sapling plantation etc.
About Green Kalam Initiative:
'Green Kalam', a mega environment friendly initiative undertaken to plant 1 million saplings in Tamil Nadu. Green Kalam initiative increases awareness about our dependence on tree for survival which paves a way to every common people to understand the importants of a tree which dedicates every part of its life to every living being.
Abdul Kalam asked Vivekh to campaign against global warming by planting the green saplings all over the state, the actor who is a Padma Shri awardee instantly agreed. This is how Green Kalam project was launched. Actor Vivekh began the project with the support of MARG Karaikal Portand named it after Mr. Kalam.
More information on Green Kalam is available on http://www.greenkalam.in
About MARG Group:
MARG Limited (BSE: 530543), incorporated in 1994 and headquartered in Chennai, is an infrastructure major with presence across the value chain. The Company is listed on the Bombay Stock Exchange and its shares are traded on the NSE under the category of ‘Permitted Security’.
With over two decades of reassuring presence and the credit of pioneering the development of economic growth centers, MARG's portfolio spans across the entire infrastructure value chain - urban and industrial infrastructure, urban residential clusters, marine infrastructure & services, malls and EPC division. Listed by Dun & Bradstreet among “India’s Top 500 Companies 2010”, today MARG Group has projects worth more than Rs. 3250 crores under execution, a seasoned human capital of more than 1100, global partners in the Infra space and offices spread across India, Singapore and China.
More information on MARG is available on http://www.marggroup.com
About MARG Karaikal Port:
MARG Karaikal Port is a premier, deepwater, all weather port on the South East coast of India. The Port has a sizable hinterland because of its strategic location. It is the only all weather, deep water, multi-commodity port between Chennai port and Tuticorin port and is strategically located at the middle of this 680 km coastline.
Awarded under BOT basis by the Government of Puducherry in 2006, MARG Karaikal Port when fully developed is envisaged to have a total of 9 berths capable of handling upto 47 MMTPA. The Port is to be developed over 3 phases with the final phase getting operational by 2017. MARG Karaikal Port has shown its versatility by handling different types of cargo like coal, fertilizer, cement, raw sugar, project cargo, gypsum, containers, steel pipes, scarp, bagged sugar, construction material etc. Capacity to handle large vessels and diverse cargo, single window clearance, E2E logistics, state-of-the-art equipment, competitive tariffs and an ideal location are the hallmarks of MARG Karaikal Port.
MARG Karaikal Port’s operational processes and practices are on par with the best in the industry and the Port has managed to bag ISO 9001, ISO 14001 and OHSAS 18001 certifications in a record time, demonstrating the maturity and quality of operational processes followed at the Port.
More information on MARG Karaikal Port is available on http://www.karaikalport.com